Revenue Operations
Frameworks

Explore the Strategic RevOps models we use everyday to create
sustainable, efficient, and aligned operations for high-growth B2B SaaS.

The Revenue Efficiency Pyramid Framework

The Revenue Efficiency Pyramid helps you asses your operational maturity, visualize the best way to tackle big problems, and ensure you’re building from a stable foundation.

The Annual Planning Framework

Annual Planning is a large and complicated project, regularly taking months of back-and-forth problem solving and negotiating before a plan is approved. With so many moving parts, a lot can go wrong. So how do you set yourself up for success on day one of Q1? Here are our best practices for annual planning.

The GTM Metrics and Insights Framework

GTM metrics & insights separate Strategic CROs and RevOps Leaders from glorified sales managers and systems admins. Getting accurate metrics isn’t easy though. Getting real insights is even harder. This Framework will show you how to do both.

The GTM Metrics Index

This index provides an easy reference for calculating and analyzing every metric outlined in The GTM Metrics and Insights Framework.

The Pipeline Management Framework

We use the Revenue Efficiency Pyramid to break down how to operationalize your pipeline management process. Increase pipeline visibility, rep efficiency, reporting accuracy, and revenue generation.

The Outbound Efficiency Framework

Outbound isn’t dead, but the old playbooks are. Here’s how we’re optimizing and operationalizing the outbound process, enabling reps to conduct high-performing outbound campaigns at scale.

The Modern Inbound Framework

Marketing is hitting their MQL target, but deals aren’t closing. Marketing blames sales for not following up; sales says the…

The RevOps Roadmap Framework

Learn how to create your own RevOps Roadmap – so you can prioritize projects, align your teams around strategic goals, and still work through your backlog of inbound requests.

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Revenue Operations Frameworks